We are a teaching and learning company that uses evidence-based practice to guide our work. We help people become life long learners, tell their stories effectively, and use their time wisely.






Upcoming Workshops

July 25, 2018

The goal of this day is to provide evidence-based strategies and insights for designing and delivering effective and engaging materials for multimedia presentations. Whether you are a teacher, trainer or professional, understanding how to enhance your message for focus, clarity, and engagement, will help your audience retain information for the long-term.

Research from psychology can provide effective strategies to choose priorities that separate signal from noise,  focus attention to engage in deep work, and  develop habits that invest limited resources  on what really matters.

Coming again soon!

Read more on this topic here


Presentation structure consulting

& slide design


website design



online teaching & training web modules


logo design & branding

The team

Dr. Joe Kim is an Associate Professor in Psychology, Neuroscience & Behaviour at McMaster University. He coordinates the innovative MacIntroPsych program, directs the Applied Cognition in Education Lab and organizes the annual McMaster Symposium on Education & Cognition. His research interests include multimedia learning principles and evidence-based approaches to education and training.

Paulina Rzeczkowska is a multimedia specialist with over 10 years of experience in digital image creation and its implementation for visual communication. She has a unique interdisciplinary background in neuroscience (Master of Science) and commercial photography. Her approach to design is informed, creative, and aesthetically salient. She was a key member of the development team for the online web modules used in the MacIntroPsych program and continues to provide multimedia services for high-stakes, high-profile projects for the McMaster community and beyond.

Image attributions

[Modern-dark-texture-background] Designed by Harryarts / Freepik  [Light-grey-polygonal-background] Designed by Creative_hat / Freepik [Background-with-sky-in-green-tones] Designed by Freepik [Abstract-design-background] Designed by Kjpargeter / Freepik

Image attributions

[Modern-dark-texture-background] Designed by Harryarts / Freepik

[Light-grey-polygonal-background] Designed by Creative_hat / Freepik